I’ve just slammed the phone down. It was a recorded message saying something about debt management. It’s 7pm, I’ve just got in from walking the dog, I’m thinking about my supper. What makes them think I want my phone to ring for a machine to talk to me right now? This is a classic example of [...]
Author Archives: Sara
You get dressed, don’t you?
February 6, 2011 – 10:37 am
Every morning when you get out of bed you’ll consider what you’re going to wear. Dressing up is the norm. So if we all get dressed up, why do so many people fall at the first hurdle and fail to dress their business message up? Dressing up your wares is what I would call marketing, [...]
Image rules
January 16, 2011 – 9:22 pm
What are the do’s and don’t s of image use? This has come up a lot recently in various discussions with some of our clients. Images are a huge part of our work and here is our advice on handling pictures and image rules. Note that this is not a discussion on the legalities of copyright and [...]




